A Look (or a Sniff) Back at 2018

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Now that I’m finally sitting down to write my first post of 2019, I’m going to look back at the year 2018 as I experienced it through perfume. Here are my thoughts and reminiscences, in no particular order.

Some things were business as usual, in a very positive way: I wrote bi-weekly reviews for Now Smell This and semi-regular posts here. My most-read Perfume Professor post of 2018 was 5 Perfumes for a Cold Spell.

I spent very little time smelling perfume in actual stores or buying perfume for myself in 2018. I placed regular online orders for samples and minis of fragrances that I wanted to try and/or review. However, I only added three new bottles to my personal collection: Maria Candida Cinabre, CB I Hate Perfume Tea/Rose, and Neela Vermeire Creations Niral. Of those three fragrances, only Niral was a new release.

When I wasn’t testing fragrances for review, my most-worn scents of 2018 were three existing favorites: Byredo Rose Noire, Chanel no. 5 L’Eau, and Maison Francis Kurkdjian À La Rose.

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No escape. Gucci at WTC.

So what did I think of 2018’s new releases? Not much, apparently. I was forced to inhale Gucci Bloom twice a day for about a week when it was being “demonstrated” in the World Trade Center transit hub, so that was probably the new launch that made its way most insistently into my consciousness. I didn’t bother to procure a sample for review.

Otherwise, I rolled my eyes at the tackiness of By Kilian’s My Kind of Love and Tom Ford’s Lost Cherry. I complained about pretentious new niche offerings like Ormaie, despite its clever packaging. I was disappointed yet again by Nest Fragrances, despite its pretty packaging. I still like the Miu Miu line, perhaps due to its chic packaging. As usual, I was thinking a lot about packaging.  Some things never change.

I was momentarily tempted by the latest fragrance from Frédéric Malle, Fanny Bal’s Salle Gosse. It’s appealing in a fun way (and the bottle is great), but I’m not about to spend that much money for such a big bottle of such a light-wearing fragrance.

I wasn’t tempted at all by Serge Lutens’s Le Participe Passé.

Christian Dior’s Joy, one of the big releases of Fall 2018, couldn’t even be bothered to come up with a new idea for an ad campaign. However, Jean-Paul Gaultier’s #JPGcrazyelves holiday videos were a delight. (You can still see them on JPG’s Instagram account.)

And yes, I did savor good new work from some of my favorite independent perfume houses — Gallivant, Aroma M, Dawn Spencer Hurwitz, and Imaginary Authors. I guess I just didn’t branch out much.

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The last hurrah for L&T’s 5th Avenue flagship.

Going back to the topic of stores, and how little time I spent in them, I was sad to bid farewell to Henri Bendel and Lord & Taylor. I can’t even count the hours I’ve spent in both these department stores over my lifetime. I’ve written about Bendel here; I’ll always remember its perfume department as the setting for rewarding encounters with fragrance. And I’ve long relied on Lord & Taylor for necessary basics, from black tights and Clinique makeup to fragrances like my first bottle of Calvin Klein Euphoria. I’ll miss both places terribly.

Oh, and I still tried to read magazines in 2018, despite their ever-shrinking number. My least-favorite moment of mass-media fragrance coverage: Allure writer Cotton Codinha issued this bit of ageist and un-feminist nonsense in an article about a week-long trial of essential oils and aromatherapy:

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Nice, huh? Especially in a magazine that prides itself on its inclusive approach to beauty. Inclusive as long as you’re under 30, I suppose. I complained (via Twitter) but got no response.

[Deep breath.]

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Some supplies for leading a class.

So, what was I doing when I wasn’t complaining or non-shopping in 2018? This was my busiest year yet for teaching and speaking about fragrance culture. I continued leading one-night classes at the Brooklyn Brainery, including some new topics. I gave a participatory “sip & scent” class at The Lucky Honeybee‘s studio in Jersey City and a lecture on iconic fragrances at Hamilton Lectures in Chelsea. I participated in a panel discussion and workshop on fragrance-writing, organized by The Perfumed Plume, and I was invited to give a short talk on any perfume-related topic of my choosing at the Brooklyn Public Library.

Most of these events were pure delight for me and, I hope, were enjoyable for the rest of the participants too.

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End of a long day in August 2018.

There were a few moments that did leave me with a bad taste in my mouth, or a sour after-smell in my nose. For example: one of my evening classes was somewhat derailed by a former fragrance-industry person who attempted to turn the event into their own lecture by constantly interrupting and speaking at great length (and with only partial accuracy). During the social portion of the evening, they circulated and handed out their business card in order to drum up new clients for themselves. That was a learning experience for me.

Another: I attended a fragrance industry cocktail-hour event and found myself standing next to a 20-something woman who works for a large global flavor-and-fragrance company. I asked her what she does. Her: marketing, etc. etc. She asked me what I do. Me: blogging since 2007, classes at the Brainery, etc. etc. Her reply: “Oh, so you don’t actually have any experience.” Me: “No, other than that ten years of writing about fragrance and those several years of teaching about fragrance.” She picked up her wine glass and moved on, presumably to make better use of her networking time.

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Just a moment of beauty in April 2018.

Conversely, I had some of the best conversations I’ve ever had about fragrance with fellow scent-aficionados over the past year. Whether face-to-face, by phone, or online, these chats helped me remember why I keep doing what I do (despite my lack of “experience”). Much gratitude to these colleagues and friends, and to all of you who commented here on this blog in 2018.

What’s coming in 2019? I do have a new fragrance event coming in March-April, to be announced in a few weeks. And I’m going to try to get into the stores more often, no matter how much the onslaught of mediocre new releases distresses me.

And I’ll smell really, really good as often as I can.

How about you?

Top image: detail of Horst P. Horst, Elsa Perretti’s dressing table, photographed in New York for VOGUE, April 1, 1976. The two perfume bottles are Patou Joy.

Other photos by me.

5 comments

    • I’m always so happy when non-rose-lovers end up with a rose-centered fragrance or two in their scent wardrobes!

      Congratulations on your new blog! I’m going to “follow” you right now…

      Liked by 1 person

      • Thank you! I always appreciate the samples of rose fragrances you sent me years ago. I found a few that I really liked then. Particularly one called rose praline. 🙂

        Liked by 1 person

  1. Happy New Year, Jessica! I’m so happy to have found your blog. I always love hearing from you on NST, partly because we seem to have similar noses. 👃🏽 I used to think I didn’t care much for rose fragrances until I realized that I had three rose scented shower gels and about 5 bottles of perfume featuring rose. Once I admitted it to myself, my Rose obsession took off. And as complex and mysterious as I like to think I am, I wear MFK’s A La Rose more than any other perfume in my collection. So… I loved seeing it here on your list of most worn for the year. I’m looking forward to sampling more of your favorites, although my No Buy 2019 tells me that is a bad idea. 😊

    Liked by 1 person

  2. I am glad you persevered through the indignity of rude people (I was brought up by a woman who reveres the living sage Judith Martin, aka Miss Manners.). I’m a bath oriented-person so I thought I’d share the bath highlights of the year. I tried Britannia Soap, which is made in the tradition of old school Pears–pleasantly thyme-y and a good body soap for hot summer weather. I finally tried Vinolia. I delighted in my stockpile of Camay soap. I luxuriated with my tiny bottle of Weleda Rose Cream Bath and spiritually restocked with Olverum. Finally, I was consoled. My first bath love, Badedas bubble bath, had been reformulated by Unilever a few years back and no longer had the impressive scent or neon green color in the bath. This was rough because Badedas was a non-prescription treatment for my tension headaches. Thanks to some reviews this year, I discovered that Badedas’ shower gel retains some of the Badedas scent, not as strong as the old bubble bath, but enough I can get some headache relief. The shower gels are much smaller than the bubble baths so the units are used up much faster. I can see what Unilever is doing here, but I need something to help with headaches. Ah, capitalism… I hope you have a very good 2019.

    Like

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